Social Strategist

Company: myGwork
Location: Kansas City
Posted on: January 26, 2023

Job Description:

Who we are:
At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world;---our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.
Wunderman Thompson Health, a division of Wunderman Thompson, works with companies to build world-class healthcare and pharmaceutical brands among medical professionals and consumers, with a transmedia storytelling approach that covers print, digital and television broadcast media, medical education, sales force presentations and managed access strategies.

Who we are looking for:

Wunderman Thompson Health is seeking a Social Strategist in our Kansas City, MO office. The Social Strategist is an independent thinker but also a doer in the best sense of the word. You'll have an innate curiosity in content and social media strategy, and a deep interest in emerging technologies. An avid consumer of popular culture with a developed eye for excellence in social media, you'll contribute to strategy at the highest level, working alongside a team and cultivating a portfolio of excellent work.

What you'll do:

Client Services - Develop and implement comprehensive social media strategies and plans to efficiently engage audiences on behalf of multiple clients. Identify the role of social media strategies in the context of overarching client campaigns and objectives. Present all social media strategies and recommendations to external partners and clients. Audit existing social media programs for clients: Evaluate strategy and implementation of client's social media programs, compile competitive research, and provide strategic recommendations. Understand and articulate media trends with the goal of determining how they affect to client and their campaigns/objectives.

Data Analysis - Articulate the importance of social media within the larger media plan and ensure social media strategies ladder up to the overall media and campaign strategy. Evaluate metrics and proactively provide insights and optimizations to improve campaign performance or brand goals. Report weekly and monthly analytics and present to all external partners and clients. Provide market analysis and other reports as requested regarding social media.

Collaborate - Maintain all vendor and interagency relationships as they relate to social media. Manage and ensure performance of all day-to-day social media campaign maintenance and monitoring. Collaborate and communicate with designers and/or copywriters to provide social and performance insights to inform and build engaging content relevant to target audiences. Help develop proposals and participate in pitch meetings with other agency staff.

Who you are:

A builder - Innovator with a desire to bring people together. Innate ability to marshal people and create gravity around ideas.

Open and collaborative - Our team is close-knit and supportive and we're working with a lot of unknowns - you must be a champion of team environments that are comfortable and encouraging, especially when working across disciplines.

An experimenter - Embrace the unknown and ready to break process. You'll be excited by opportunities to explore new ideas rather than rely on existing paradigms, and you view technology as a tool that can drive this creativity.

A team player - We all wear the hats that need wearing, it's a mentality that makes the team successful.

What You'll Need:

Education : Bachelor's degree in marketing, advertising, media studies or communication.

Experience : 2+ years of relevant social media/advertising/marketing experience, agency experience preferred.

Be versed in platform specific capabilities and executions.

Proficient in Microsoft Office and Microsoft Teams.

Preferred experience in healthcare and B2B advertising.

Knowledge of planning and executing efficient social media strategies in social platforms including Facebook Business Manager, Instagram, LinkedIn, Twitter, TikTok.

Ability to recommend and provide rationale for social media KPIs and benchmarks.

Excellent critical thinking, interpersonal, communication, time-management, and problem-solving skills.

Ability to multitask and be a team player in a fast-paced environment.

Wunderman Thompson is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect. -As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.

Wunderman Thompson is---a WPP---agency.--- For more information, -please visit -our website -and follow -Wunderman Thompson on our social channels via -Twitter,---Facebook,---LinkedIn,---and---Instagram.

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This employer is a corporate member of
myGwork - LGBTQ+ professionals, the business community for LGBTQ+ professionals,
students, inclusive employers & anyone who believes in workplace equality.

Keywords: myGwork, Kansas City , Social Strategist, Other , Kansas City, Kansas