Sr Segment Manager - TFB Base Upsell
Company: T-Mobile
Location: Overland Park
Posted on: May 2, 2024
Job Description:
Be unstoppable with us!T-Mobile is synonymous with
innovation-and you could be part of the team that disrupted an
entire industry! We reinvented customer service, brought real 5G to
the nation, and now we're shaping the future of technology in
wireless and beyond. Our work is as exciting as it is rewarding, so
consider the career opportunity below as your invitation to grow
with us, make big things happen with us, above all, #BEYOU with us.
Together, we won't stop!In this role you are responsible for the
comprehensive marketing strategy designed to optimize revenue
growth from our existing TFB SMB customers. This role will define,
develop, and lead revenue generating marketing strategies,
campaigns and programs encompassing a variety of tactics aligning
to line of business priorities. Strategic partnership with CRM,
channel operations, Go-To-Market, product, analytics, finance, and
field account teams is a must. An understanding of line of business
and company goals, as well as the ability to articulate and
positively orchestrate sophisticated marketing plans and supporting
tactics across multiple channels and segments are critical for
success. In addition, this position will orchestrate the creation
of marketing creative that emphasizes a compelling value prop and
adheres to brand standards. This opportunity is a challenging and
exciting role for an expert marketing leader with a passion for
building comprehensive and complex capabilities and leading
cross-functionally across the organization.Job
Responsibilities:
- Develops and implements marketing plans and business cases for
the communication and distribution of products and services.
- Prepares recommendations for annual business plans and
strategies as well tactical plans.
- Partners with creative merchandising and advertising along with
the agencies on creation of elite advertising and collateral to
develop best value propositions and overall marketing calendar
elements.
- Partners with marketing planning and analysis on potential
promotion/pricing strategies; business tracking and analysis;
partners with Consumer Insights on consumer understanding, and with
the product management team on product roadmap.
- The role requires strong cross functional partnership across
the enterprise; specifically with sales, product management and web
strategy operations leadership to ensure detailed execution and to
build one look and feel for T-Mobile products and services.
- Responsible for identifying market size, preparation of
business plans, and assists in pricing recommendations for the
defined Marketing and service portfolio.
- Leads all marketing communication and distribution plans to
include tracking of results.
- Prepares presentations for various audiences ranging from peers
to executive level.Additional skills and experience:
- Understanding of B2B marketing tactics, segments and customer
lifecycle
- Familiarity with T-Mobile for Business value added services
portfolio
- Familiarity with SFDC and other Marketing automation
capabilities
- Strong project/program management skills
- Understanding of business reporting tools (Power BI, Tableau,
SFDC, Excel, etc.)
- Ability to present to an executive audienceEducation:
- Bachelor's Degree or equivalentWork Experience:
- 7-10 years Marketing experience.
- demonstrated ability in one or more of the following
categories: software/hardware, web, telecommunications, consumer
electronics, or consumer packaged goods, with a focus on Marketing,
Product Management or Sales.Knowledge, Skills and Abilities:
- Self-initiating (Required)
- Team Building (Required)
- Coaching (Required)
- Negotiation (Required)
- Marketing Strategy (Required)
- Communication (Required)
- Presentations (Required)#LI-Corporate* At least 18 years of
age* Legally authorized to work in the United StatesTravel:Travel
Required (Yes/No):NoDOT Regulated:DOT Regulated Position
(Yes/No):NoSafety Sensitive Position (Yes/No):NoAt T-Mobile, our
benefits exemplify the spirit of One Team, Together! A big part of
how we care for one another is working to ensure our benefits
evolve to meet the needs of our team members. Full and part-time
employees have access to the same benefits when eligible. We cover
all of the bases, offering---medical, dental and vision insurance,
a flexible spending account, 401(k), employee stock---grants,
employee stock purchase---plan, paid time off and up to paid 12
holidays - which total about 4 weeks for new full-time employees
and about---2.5 weeks for new part-time---employees annually - paid
parental and family leave,---family building benefits, back-up
care, enhanced family support, childcare
subsidy,---tuition---assistance, college coaching, short and long
term disability, voluntary AD&D coverage, voluntary accident
coverage, voluntary life insurance, voluntary disability insurance,
and voluntary long-term care insurance. We don't stop there-
eligible employees can receive mobile service & home internet
discounts, pet insurance, and access to commuter and transit
programs! To learn about T-Mobile's amazing benefits,---check
out---.--- Never stop growing!T-Mobile doesn't have a corporate
ladder-it's more like a jungle gym of possibilities! We love
helping our employees grow in their careers, because it's that
shared drive to aim high that drives our business and our culture
forward.T-Mobile USA, Inc. is an Equal Opportunity Employer. All
decisions concerning the employment relationship will be made
without regard to age, race, ethnicity, color, religion, creed,
sex, sexual orientation, gender identity or expression, national
origin, religious affiliation, marital status, citizenship status,
veteran status, the presence of any physical or mental disability,
or any other status or characteristic protected by federal, state,
or local law. Discrimination, retaliation or harassment based upon
any of these factors is wholly inconsistent with how we do business
and will not be tolerated.Talent comes in all forms at the
Un-carrier. If you are an individual with a disability and need
reasonable accommodation at any point in the application or
interview process, please let us know by emailing
ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500.
Please note, this contact channel is not a means to apply for or
inquire about a position and we are unable to respond to
non-accommodation related requests.
Keywords: T-Mobile, Kansas City , Sr Segment Manager - TFB Base Upsell, IT / Software / Systems , Overland Park, Kansas
Didn't find what you're looking for? Search again!
Loading more jobs...