Digital Marketing Account Manager - Fully Remote
Company: Sierra Interactive
Location: Kansas City
Posted on: May 15, 2022
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Job Description:
About Us Sierra Interactive builds tools for real estate
professionals to grow their businesses. As a tech startup that's
been around for 10 years, our customers rely on our products as an
essential part of their day-to-day operations. These clients keep
us in business, and we're committed to helping our clients market
their services and close more deals. About You As a Digital
Marketing Account Manager, you will help us manage a healthy and
growing client base and learn the inner ecosystem of real estate
technology and lead generation. You should be exceptionally
well-organized, results-focused, and goal oriented with a strong
attention to detail. Your primary role will be supporting the
digital marketing team by gathering budget and target areas for
client pay-per-click campaigns, setting appropriate expectations
for the campaign setup and launch process, and responding to client
questions. Responsibilities Your role within the digital marketing
team will include the following responsibilities: Provide clients
with information on advertising services. Identify and advise
clients on which marketing components are viable in their
particular circumstances Discuss client goals and offer solutions
Check and/or moderate existing ROI expectations with clients Source
all required information from clients in order to ensure smooth
on-boarding Work closely with the PPC ad managers to ensure smooth
workflow Handle ongoing client updates via email and phone Source
client feedback on a regular basis Identify key/actionable
components in client feedback and communicate those to the ad
management team Provide clients with basic training and initial
support for CRM lead management Ensure client payment details are
up to date Ensure campaigns run on budget Follow up with canceling
clients in an attempt to source cancellation reasons Send out
performance reports to clients Identify areas of improvement in the
client on-boarding flow Develop and maintain internal and client
documentation related to Google Ads and Facebook Requirements
You're ready to contribute to the work and culture of a growing
tech startup, in that: You have at least 2 years of past client
service experience. Experience as an account manager or project
manager in a digital ad agency is a plus You have a strong
understanding of Google Ads and Facebook advertising, including
mastery of basic digital marketing performance metrics such as
conversion rate, CPA/L etc. Your data management skills with Excel
and Google Sheets are top notch. Google Data Studio is a plus
Working with people makes you happy. You're a talented communicator
and can artfully break down, solve, and explain complex issues
You're organized and able to juggle multiple priorities at one
time. You have the ability to switch gears quickly and re-adjust
your focus as needed You're excited at the prospect of mastering a
subject and working in it day to day. You take pride in teaching a
topic, explaining a feature, and providing solutions Your writing
skills are top notch. You have an engaging, conversational style
and a solid grasp of grammar You are exceptionally good at noticing
patterns and developing processes to make our team members' lives
easier and our customers happier Benefits Starting pay for this
role depends on experience. Benefits are available contingent upon
completion of a 30 day on-boarding period and include: Paid
holidays and paid time off Excellent medical, dental, and vision
coverage Matching retirement plan contributions Something else
that---s important to you? Talk to us. We---re flexible and
committed to providing a healthy work environment where great
people can thrive.
Keywords: Sierra Interactive, Kansas City , Digital Marketing Account Manager - Fully Remote, Executive , Kansas City, Kansas
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