Marketing Manager - Digital SEO/SEM

Company: LandaJob
Location: Kansas City
Posted on: April 10, 2021

Job Description:

We are seeking a Marketing Manager with Digital, SEO and SEM experience to join our client's in-house marketing team. This position will manage and execute regional digital marketing, advertising, and SEO, SEM, and Social Media campaigns across multiple platforms. This is a great opportunity for someone who is driven, a self-starter, and looking to help a company grow into a national brand. Candidates must live in the Kansas City area or be willing to relocate.
Duties & Responsibilities:

• Manage and execute regional digital marketing, advertising, and SEO, SEM, and Social Media campaigns across multiple platforms.
• Track brand assets, ensuring visual consistency and branding across all digital platforms.
• Manage and execute Regional Digital Marketing Strategy.
• Direct content marketing initiatives and editorial calendar, structure and manage digital advertising calendar.
• Based on department goals, strategize and launch seasonal marketing campaigns for owned and paid channels that are cohesive across all assets.
• Assist with website project planning and coordination.
• Serve as key-contact, managing budgets and progress for third-party vendors, agencies, independent contractors, and sponsors.
• Identify areas of opportunity and inefficiency that can lead to a greater increase in KPIs while maintaining budget efficiencies.
  
  Skills Required:
  • Bachelor's degree in Marketing, or equivalent experience
  • 3+ years experience executing marketing database, SEO/SEM, content marketing, display advertising campaigns.
  • Screaming Frog, SEMRush, and other SEO Tools.
  • Experience with Google Search Console, Google Analytics.
  • Assist with general layout and graphic design skills, Adobe Creative Suite experience preferred.
  • Experience managing project timelines and advertising budgets.
  • Excellent verbal and written communication skills.
  • Team player with strong time management, analytical and organizational skills.

Keywords: LandaJob, Kansas City , Marketing Manager - Digital SEO/SEM, Executive , Kansas City, Kansas